MINNESOTA WILD (NHL) + AXE: DREAM. STATE

We created a six-episode docu series sponsored by AXE that took an in-depth look at high school hockey in Minnesota. The series aired on Fox Sports North and was featured on the Minnesota Wild’s branded content platform, STATEOFHOCKEY.COM. 

For season II, we followed the Northern Minnesota town, Moorhead - a powerhouse that churns out NHL caliber talent every season. What made this team/school unique though was the chip on their shoulder. They’ve come up second nine times at the MN State High School Hockey Tournament and have zero championships. You might say Moorhead is cursed. Maybe this season will be different. 
AGENCY: PUBLIC WORKS
Agency Creatives: Derek Bitter, Sam Christian
Photographer: Sam Christian

RECOGNITION
2019 - TELLY: SILVER WINNER: GENERAL — TELEVISION
2019 - TELLY: BRONZE WINNER: CAMPAIGN — BRANDED CONTENT
2019 - TELLY: BRONZE WINNER: GENERAL — TELEVISION
2018 - EMMY (Midwest Chapter): Sports - Series

PHOTOS


EPISODE 1


EPISODE 3


EPISODE 5


EPISODE 2


EPISODE 4


EPISODE 6


NEW YORK CITY