GOOGLE CLOUD X MLB: IT’S A WHOLE NEW BALLGAME.
BASEBALL IS A GAME OF NUMBERS. LOTS AND LOTS OF NUMBERS. FROM HOME-RUN TROTS AND JUMP RATES TO EVS AND WOBACONS, THIS WORK SHOWS HOW GOOGLE CLOUD CONTEXTUALIZES MLB’S MILLIONS OF DATA POINTS INTO FAN-FRIENDLY, DIGESTIBLE NUGGETS OF INFO. ANOTHER POWERFUL EXAMPLE OF THE NEW WAY TO CLOUD.
AGENCY: ARTS & LETTERS
CDS: ERIC STEELE, CODY PATE, ZAC MILNER
CW: BRENDAN HOWARD
AD: SAM CHRISTIAN, ANDREW CATURANO
DESIGN: ADAM NACCARATO