Google Cloud x MLB: It’s A Whole New Ballgame.


Baseball is a game of numbers. Lots and lots of numbers. From home-run trots and jump rates to EVs and WOBACONs, this work shows how Google Cloud contextualizes MLB’s millions of data points into fan-friendly, digestible nuggets of info. Another powerful example of the new way to cloud.








AGENCY: ARTS & LETTERS
CDs: Eric Steele, Cody Pate, Zac Milner
CW: Brendan Howard
AD: Sam Christian,  Andrew Caturano
Design: Adam Naccarato 
NEW YORK CITY